Skip to content

17 Exciting Ways to Gamify Sales Growth and Boost Team Engagement

17 Exciting Ways to Gamify Sales Growth and Boost Team Engagement

Do you feel your sales team has hit a plateau? Are they struggling to stay engaged during training sessions? Gamification may be your answer. By incorporating game-like elements into your sales strategy, you can boost engagement, motivation, and performance. Let’s dive into 17 exciting ways to gamify sales growth and keep your team thrilled to learn and improve.

1. Implementing Quizzes for Microlearning

Quick, interactive quizzes can break down complex information into bite-sized pieces. Salesforce, for example, uses microlearning quizzes to keep their team sharp on product details. These quizzes help reinforce knowledge while keeping training sessions lively and engaging.

2. Creating Engaging Leaderboards

Nothing spurs a little friendly competition like a leaderboard. Visual dashboards showcasing top performers can motivate team members to strive for higher rankings. Make sure to update these leaderboards regularly to maintain an ongoing competitive spirit.

3. Reward Systems and Badges

Grant badges and rewards for achieved milestones. For example, IBM uses digital badges to certify their sales team’s competencies, adding a fun but professional touch to skill acquisition. These tangible rewards motivate employees to meet their goals.

4. Interactive Sales Competitions

Host regular sales competitions to push your team to achieve their best. Offer enticing prizes for winners, such as company swag, gift cards, or even extra vacation days. The thrill of competition can drive performance to new heights.

5. Flash Challenges

Flash challenges are spontaneous tasks with short deadlines. Perhaps the first to close a deal wins lunch on the company. These surprise competitions can add a layer of excitement to the daily grind, giving your team a much-needed energy boost.

6. Mystery Prizes

Add an element of surprise with mystery prizes. Announce that the next person to achieve a specific goal will receive a mystery prize, which could range from gadgets to an extra day off. It keeps the motivation high and adds a fun twist.

7. Personalized Learning Paths

Create personalized learning paths for each team member. These customized journeys can address individual weaknesses and strengths. Salesforce uses personalized paths to ensure each team member gets the targeted training they need, keeping them engaged and motivated.

8. Storytelling Elements

Incorporate storytelling into your training programs. Instead of presenting dry facts, create stories around them. Adobe includes storytelling elements in their training modules to make lessons more relatable and retainable.

9. Role-playing Scenarios

Host role-playing sessions where team members act out various sales scenarios. This practice helps in understanding customer needs and handling objections effectively. Microsoft often uses these sessions to prepare their team for real-world challenges.

10. Real-time Feedback

Provide immediate feedback to your team through gamified systems. Real-time updates can guide employees on what they’re doing right and where they can improve. This instant feedback loop keeps the momentum going and aids in faster learning.

11. Daily Mini-Challenges

Implement daily mini-challenges to keep the energy high. For example, the first person to make 10 calls or schedule three meetings wins a small prize. These daily tasks create a fun environment while encouraging consistent effort.

12. Gamified Sales Bootcamps

Adopt gamified bootcamps for intensive, short-term training. These bootcamps can include various challenges and rewards, making learning both rigorous and fun. Google uses similar programs to keep their sales teams at the top of their game.

13. Collaboration and Teamwork Games

Introduce games that require teamwork and collaboration. These activities can reinforce the importance of working together to achieve common goals, fostering a collaborative spirit. Atlassian, for instance, uses collaboration games in their onboarding programs.

14. Virtual Sales Escape Rooms

Create virtual escape rooms that require solving sales-related puzzles. This creative approach can help improve problem-solving skills while promoting teamwork. Companies like Zendesk have adopted virtual escape rooms for their training purposes.

15. Scenario-based Learning

Use scenario-based learning to simulate real-world challenges. Through these scenarios, employees can better understand and tackle issues they might face on the job. Facebook’s sales team undergoes such training to prepare for various customer scenarios.

16. Customer Interaction Simulations

Set up simulations where team members interact with virtual customers. These practice sessions can enhance communication skills and boost confidence. Amazon often uses customer simulations to train their support teams.

17. Achievement Sharing on Social Media

Encourage team members to share their achievements on social media. Public recognition can reinforce their accomplishments and motivate others. For example, many companies use LinkedIn to highlight sales milestones, providing a broader platform for celebrating success.

What Can Go Wrong?

Failing to introduce these gamification strategies can lead to a disengaged and underperforming sales team. Without motivation and fun, training sessions can become monotonous, leading to high turnover rates and low productivity. Avoid these pitfalls by integrating gamification into your sales strategy.


Gamifying your sales growth strategy is more than a trend; it’s an effective way to motivate, engage, and train your team like never before. Embrace these 17 methods, and watch your sales figures soar while your team stays engaged and excited about learning.

Need help with implementation? The Sqilz app is here to assist. Use the Sqilz app to gamify your product knowledge and increase the efficiency of your sales people. Whether it’s quizzes, leaderboards, or real-time feedback, Sqilz has got you covered.